Regional ecommerce experience and guided product discovery for Johnny Picard’s South African fragrance storefront.
Current public website reference. Delivery scope is described below; websites may have changed since the engagement.
01 / Context
A separate regional Johnny Picard storefront serving the South African market, offering shoppers a broad fragrance catalogue and a local ecommerce experience.
The work focused on navigation and fragrance discovery within a broad regional catalogue, helping shoppers explore relevant products through a guided selection experience.
02 / Delivery
Worked on the regional ecommerce experience.
Improved product discovery and shopping navigation.
Worked on the guided fragrance selection experience.
Configured and worked with product recommendation functionality.
Focused on helping shoppers navigate the fragrance catalogue and discover relevant products.
03 / Connected platforms
This is a distinct South African storefront engagement, separate from Johnny Picard’s international website. Work used existing recommendation functionality; no unconfirmed platform is attributed to this project.
04 / Website references
Genuine public-site references, not client dashboards or reported performance results.
05 / Expertise in practice
Explore the storefront
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